Long Island producer BP delivers an equally slick and grimy new lyric video for “This Is Easy,” a gully, NYC-as-f*ck track featuring East Coast stalwarts Nature, Royal Flush, and Prodigy.

Given their respective rap pedigrees, these three are bound to body any track they appear on—but together? “This Is Easy” is a prime example of why heads still look to Queens cats to provide gritty, uncompromising Boom bap. But it’s made that much more potent when driven through the sonic lens of BP, whose beat hits like a well-placed slap upside the head.

The raw production comes as no surprise to those who have heard BP’s previous collaborations with the likes of Killah Priest, Diabolic, Shyheim, and 9th Prince, among others. “This Is Easy” stems from the recently released ‘Target Practice,’ a Nature album produced entirely by BP and fueled by Hip-Hop made for mean mugs and head nods. In addition to Royal Flush and Prodigy, the album also features Tragedy Khadafi and the up and coming LI-based, John Jigg$.

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